A good looking & functional site is worthless if no one knows about it. Be found where your target market is looking for you. Where? On search engines. Search Engine Optimisation is the key to commencing a successful Online Marketing Campaign. It is the crux upon which the other techniques build. A good SEO campaign is never a once off wonder. It develops & bolsters over a series of months. SEO results may take longer to emerge than other online techniques, but they deliver sustainability & online longevity.
SEARCH ENGINE OPTIMISATION PACKAGE
The ultimate managed solution that includes everything to increase your presence on search engines and general brand exposure. Monthly Optimisation (min of 8 months site optimisation compulsory)
The first two months comprise of the initial optimisation which includes the following items spread across two months:
1. Optimisation of a min of 15 pages
2. Keyword Research
3. Competitor Research
4. Copy Creation / Optimisation
5. HTML Optimisation
6. Creation Link Directory
7. Link Building 20 incoming Links
8. Google & Yahoo XML Sitemap
9. Site Usability Advice
10. SEO Implementation / Consultation
11. Creation of Article Directory
12. Article Creation (x1) & Online Distribution
13. Reporting
14. Google Analytics Tracking & Reporting
15. Account Management
The six months following the first two months comprise of the maintenance:
1. Copy Tweaking / Creation of 5 pages
2. HTML Optimisation
3. SEO Implementation / Consultation
4. Management of Link Building Directory
5. Link Building - 15 incoming Links
6. Management of Article Directory
7. Article Creation (x1) & Online Distribution
8. Website Analytics
a. Tracking implementation
b. Reporting
9. Achievement Reporting & Strategy (detailing ranking for allocated key phrases across Top 3 engines with an analysis of where improvements could be made together with a strategy for improvements to be made in the following month.)
10. Account Management

